Momentum Wealth Planning

+1 (919) 323-4219 Fee-Only Fiduciary · Estero, FL
About Momentum Wealth Planning

A firm built around one idea: manage risk.

Founded in 2024 on a single conviction: managing risk should be built into your strategy, not added after the next downturn. This is who we are — and how we work.

Founded
2024
Home base
Estero, Florida
We serve
Families nationwide
Standard
Fiduciary
Our story

Built to manage risk, from day one.

The firm is new. The conviction behind it isn’t — it was formed in one of the worst markets in modern history.

Where it started

A lesson from the Dot-Com Bubble

Momentum Wealth Planning was founded on the principle of managing risk by following momentum. Our Managing Director, David Flanders, saw firsthand the devastating effects of the Dot-Com Bubble in the early 2000s — portfolios cut in half, retirements delayed, years of progress erased. He vowed to always have a plan and a process to manage risk when the market trend rolled over.

PEAK · MAR 2000−49.1%LOW · OCT 20022000MID-2003

S&P 500 price index, weekly closes; peak and low from daily closes (Mar 24, 2000: 1,527.46; Oct 9, 2002: 776.76). Source: Yahoo Finance (^GSPC). Index shown for historical context only; not the performance of any Momentum Wealth Planning strategy.

How it evolved

From pure tactical to sophisticated hedging

The approach has evolved since then — from what David practiced earlier in his career to the Tactical Momentum Strategy the firm has offered since its founding in 2024. What began as a pure tactical allocation approach — selling equity and moving to cash when trends turned negative — has grown into a more sophisticated one that incorporates options hedging, including protective puts and covered calls, seeking to manage risk while aiming to stay invested.

Today

An independent firm, founded in 2024

We opened Momentum Wealth Planning in 2024 as an independent fiduciary firm based in Estero, Florida, and work with families across the country.

“
Always have a plan and a process to manage risk when the market trend rolls over.
Our team

The people behind the strategy.

Leadership
Managing Director

David Flanders, APMA®

With 35 years of experience in the financial industry, David leads portfolio management at Momentum Wealth Planning. He holds the Accredited Portfolio Management Advisor™ (APMA®) designation. His career spans multiple market cycles — from the Dot-Com Bubble through the Financial Crisis and beyond — providing the foundation for our disciplined approach to risk management.

David’s decades of experience navigating volatile markets shaped the principles behind the Tactical Momentum Strategy. He oversees all portfolio decisions and strategy implementation.

APMA®Accredited Portfolio Management Advisor™
College for Financial Planning, a Kaplan company
Chief Operating Officer

Blake Flanders, CFP®

Blake holds a Master's degree in Finance and CFP® certification. He handles the firm's investment algorithms and research, including M10, the rules-based model behind the growth allocation in Momentum's portfolios, working alongside David, who oversees all portfolio decisions. As lead financial planner, Blake works directly with clients on their financial plans and portfolios. He also oversees firm operations and technology.

CFP® certification markCERTIFIED FINANCIAL PLANNER®
professional
Compliance

Michelle McCarthy

Chief Compliance Officer
Referral partner

Todd Shelbaugh

Insurance Specialist
Not affiliated with Momentum Wealth Planning
What we stand for

Principles that guide every decision.

01

Fiduciary duty

As a registered investment adviser, we’re held to a fiduciary standard: we are required to act in your best interest.

02

Invested & risk-managed

We don’t believe you should have to choose. Our approach seeks growth while actively working to manage downside risk.

03

Planning & investing, together

Portfolio management at the core, with financial planning for clients who engage us for it — so your strategy and your goals stay aligned.

Let’s talk

We’d love to hear about your goals.

Tell us what you’re working toward and we’ll see whether we’re the right fit — no pressure, no obligation.